The Digital Imperative for CMOs

From Responding to Rebounding Through Technology

The COVID-19 crisis has presented numerous challenges for CMOs. In this report, BCG Digital Ventures' growth experts Amaryllis Liampoti and Nils Melcher detail how to use technology to respond and rebound.

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The Digital Imperative for CMOs

From Responding to Rebounding Through Technology

The COVID-19 crisis has presented numerous challenges for CMOs. In this report, BCG Digital Ventures' growth experts Amaryllis Liampoti and Nils Melcher detail how to use technology to respond and rebound.

Download